Sheekore Privacy Policy

Welcome to the Privacy Policy for Sheekore. Sheekore (“Sheekore,” “we,” “us,” and “our”) is a commercial brand and trading name owned and operated by Farsul Ltd, a company registered and based in Bolton, United Kingdom.

This Privacy Policy explains how we collect, use, store, share, and protect your personal data when you interact with our websites, applications, and mobile games (collectively, our “Products”).

Please read this policy carefully. If you have any questions regarding how we handle your personal information, contact us at policy@sheekore.com .

1. Data Controller & Legal Entity

For the purpose of applicable data protection laws—including the UK General Data Protection Regulation (UK GDPR), the EU GDPR, and the UK Data Protection Act 2018—Farsul Ltd acts as the primary Data Controller for the personal data processed through Sheekore Products.

• Company Name: Farsul Ltd
• Brand/Trade Name: Sheekore
• Location: Bolton, United Kingdom
• Privacy Contact: policy@sheekore.com

2. Kinds of Information We Collect

The types of information we process depend on how you interact with our apps, games, and online services.

A. Information You Provide Directly

• Account & Profile Data: Information provided when creating an account, registering a profile, or logging in, such as your display name, username, email address, and authentication credentials.
• Purchases & Financial Transactions: Details associated with in-app purchases, game add-ons, or subscriptions. Payments are securely processed directly by mobile platform store operators (e.g., Apple App Store, Google Play Billing) or payment gateways (e.g., Stripe, Google Pay). We do not collect or store credit/debit card numbers directly on our servers.
• Customer Support & Correspondence: Name, email address, and message content when you reach out to us for bug reporting, feedback, or customer assistance.

B. Information Collected Automatically

• Technical & Device Identifiers: IP address, operating system type and version, hardware model, device language, and persistent unique advertising identifiers (such as Apple’s IDFA or Google’s Advertising ID, subject to your permission).
• Analytics & Usage Metrics: In-game progress, session lengths, feature usage, performance diagnostics, and telemetry data collected via integrated tools like Google Analytics for Firebase and Android Vitals.
• In-Game Interactions: Public profile settings, high scores, and achievement data recorded for leaderboards.

C. Information from Third Parties

• Third-Party Sign-In: If you log into our Products using third-party services (such as Sign in with Apple, Google, or Facebook), those services share authentication information (e.g., name, email address) to set up your profile.
• Integrated Social Media Tools: Content shared via native sharing widgets or social integration plugins inside our Products.

3. Lawful Bases for Processing (UK / EU GDPR)

We only collect and process personal data when we have a valid legal basis to do so:

4. How Information Is Shared

We do not sell your personal data. We share information only under the following limited circumstances:

• Public & Leaderboard Data: Display names, avatar selections, and game scores visible to other players on public leaderboards or competitive features.
• Trusted Third-Party Service Providers: External vendors providing hosting, cloud storage, database management, fraud prevention, or technical support under strict data protection agreements.
• Advertising Partners: Ad networks (such as Google AdMob) displaying ads within our apps. Personalized ad serving relies on your prior explicit consent where mandated.
• Legal Compliance & Safety: When necessary to comply with applicable laws, legal requests, or government enforcement, or to protect the safety, rights, and property of Sheekore, our users, or the public.
• Business Transfers: In connection with any merger, acquisition, asset sale, or business restructuring involving Farsul Ltd, provided the recipient adheres to this Privacy Policy.

5. Consumer Rights, Data Access & Deletion

Under applicable privacy regulations (including UK/EU GDPR and state privacy laws), you hold specific rights regarding your personal data:

• Access & Portability: You may request a copy of the personal data we hold about you.
• Correction & Deletion: You can request that we correct inaccurate data or permanently delete your account and all associated personal data.
• In-App Account Deletion: You can initiate account deletion directly within the settings menu of our apps/games or by emailing policy@sheekore.com .
• Opting Out of Targeted Ads:
  • iOS: Navigate to Settings -> Privacy & Security -> Tracking to manage app tracking permissions.
  • Android: Navigate to Settings -> Google -> Ads to reset or delete your advertising ID.
  • Web/Browsers: Visit the Digital Advertising Alliance Opt-Out Page or YourAdChoices .

6. Data Retention & Security

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or to satisfy legal and accounting rules. When data is no longer needed, it is deleted or anonymized.

We implement technical, administrative, and physical safety measures—including end-to-end SSL/TLS encryption for data in transit and access-restricted storage—to protect your information. However, no digital transmission or electronic storage method can be guaranteed to be 100% secure.

7. Children’s Privacy

Our general-audience apps and games are not directed at children under the age of 13 (or 16 in certain European jurisdictions). We do not knowingly collect personal information from children. If we discover that a child under the applicable age limit has provided personal data without verified parental consent, we will take immediate action to delete that data from our servers.

8. Data Complaints & Regulatory Authorities

If you have concerns about how your data is handled, please contact us first at policy@sheekore.com . We acknowledge all formal complaints within 30 days.

If you remain unsatisfied with our response, you have the right to lodge a complaint with the statutory data protection authority:

• UK Users: Information Commissioner’s Office (ICO) at ico.org.uk
• EU Users: Your local national Data Protection Authority (DPA).

9. Changes to This Privacy Policy

If we make material changes to this Privacy Policy, we will notify you by prominently posting an in-app banner, update notification, or website message prior to the changes taking effect. We encourage you to review this page periodically.